This leads to Konfound.com, a search engine that will provide surprising results. The methods associated with those results are currently a closely held secret. The idea centers around challenging the preconceived notions of what should be presented as a search result. Current ideologies seem to focus on profit driven popularity instead of what is correct, albeit over time the results gravitate towards the median of popularity and profit. You can still manipulate keywords and overpower something that is precisely the correct answer to a search inquiry.
With keywords and phrases being the focus of the profit/result dichotomy, you can see why this would occur. Without matching simple words and phrases to financial gain, you can monetize a search result. Things would spin out of control since there wouldn’t be an easy correlation between search inquiry, search result, searcher and the world we inhabit.
That is where Konfound.com will make its nest, and it will do it in a unique way. The pieces of the puzzle are still being put together. There is a simple, non-functional at this point, webpage set up with its logo. I hope to have something online within the next couple of weeks, and the “krawler” operational.